Art Direction / Packaging
Qualcomm recently acquired a company that creates expansive development kits for developers ranging from professionals to tinkerers and tech enthusiasts. These kits are marketed specifically to those in the development community who work at turning innovative ideas into actual products. Qualcomm asked us to design a complete packaging system that would speak to this community and could be applied to all the various kits. The packaging focused on the power of potential with the intent of pushing and chellenging developers to create the next best thing.
